e/Issue advocacy ads

Information
has gloss	eng: Issue Advocacy Ads are a type of advertisement that is used in political campaigns. These advertisements originate from the power of soft money, which is used to fund numerous campaign efforts. Soft money can pay for different campaign expenses, get out the vote drives, or can be transferred to local and state parties. (Hershey P.234). Soft money is a prominent source for issue advocacy ads. Since political campaign ads cannot contain the magic words; “vote for”, “elect”, “support”, or “oppose”, they use events and issues in current history to show how poor or strong a politicians efforts have been. These ads Issue advocacy and do not express direct advocacy for a candidate. These ads gave corporations, unions, donors and PAC’s a perfectly legal way to spend money to support a candidate without attracting negative tension from FECA.
lexicalization	eng: Issue advocacy ads
instance of	(noun) the business of drawing public attention to goods and services advertising, publicizing